Adidas Shoes Logo Zx Flux Predator Originals Gazelle Battle Pack Samba Pure Boost Photos Images: Adidas Hoodies Adidas Shoes Logo Zx Flux Predator Originals Gazelle Battle Pack Samba Pure Boost Photos Images

Friday, July 18, 2014

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Adidas Hoodies Biography

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While adidas led the way in boot production in the 1950s and 1960s, the Herzogenaurach company was something of a latecomer to the sports clothing market.The traditional meeting at the Malente sports college to clothe the players before the 1962 FIFA World Cup™ in Chile was to prove a landmark event. At the time, the German national team were using sportswear supplied by Schwahn, whose tracksuit bottoms were fashionably wide in the leg though somewhat impractical for everyday training.This detail did not go unnoticed by Adolf Dassler, who was present to fit the players with his company’s boots. The adidas boss, famed for his creativity, was not satisfied with the trousers and asked the Schwahn representative Willi Seltenreich to supply him with some "tracksuits with three stripes down the side of the trousers and sleeves", specifically requesting that the trouser bottoms be ftight-fitting and not of the wide-legged variety".Seltenreich fulfilled the order, but since the design was already too late for the FIFA World Cup, the new tracksuits were first worn by Bayern Munich. Such was the success of the clothing that Schwahn became an exclusive manufacturer for adidas in 1964. A few years later, Adolf Dassler acquired the entire company and, from that moment on, adidas produced their own lines of clothing.In the late 60s and early 70s, increasing problems with trademark counterfeiting prompted Dassler to develop a new logo. In 1972, the famous Trefoil logo was born that would go on to become the company’s official trademark, adorning every item of clothing.After a period of increasing success for adidas products, the Franconian company launched its first leisure collection in 1974. Today, the world of sports clothing would be unimaginable without the famous three stripes. Since the 1974 FIFA World Cup, when Germany lifted the new Trophy for the first time, five world champions have toasted their success in adidas shirts. The Herzogenaurach company dressed the title-winning teams of Argentina in 1978 and 1986, Germany FR in 1990, and shared in French celebrations in 1998.Adi Dassler made his first shoes using the few materials available after the First World War in his workshop in Herzogenaurach near Nuremberg in Germany. The shoe made of canvas was a training shoe for runners and cost two reichsmarks. Adi Dassler followed three guiding principles in his development work: produce the best shoe for the requirements of the sport, protect the athlete from injury, and make the product durable.A new generation of adidas athletes symbolizes the innovative technologies and contemporary design of adidas products. This concept centres on an extensive communication campaign around the new basketball superstar Kobe Bryant, who already enjoys cult status in the USA as the youngest NBA player of all time.Anna Kournikova in tennis, and David Beckham and Alessandro del Piero in soccer are just some of the other exceptional talents in their sport who are on the way to become the stars of the future, with adidas.adidas announces the acquisition of the Salomon Group (with the brands Salomon, TaylorMade, Mavic and Bonfire). This acquisition creates one of the world's leading sporting goods groups with a portfolio of outstanding brands. The name of the new group will be changed to adidas-Salomon AG. The complementary fit of the two companies is excellent, both in terms of products (sports footwear, apparel and equipment for adidas, winter sports equipment, golf clubs and cycling components for the Salomon Group) and in terms of geographic balance. Salomon has an especially strong presence in North America and Japan, while adidas is very well established in Europe. The new group becomes the second largest sporting goods marketer worldwide.In October, adidas-Salomon AG is selected to join the Dow Jones Sustainability Group Index (DJSGI). The DJSGI is the world's first global index tracking the performance of the leading sustainability-driven companies worldwide. In the Annual Review 2000, Dow Jones analysed the social, environmental and financial performance of adidas-Salomon AG and concluded that adidas-Salomon is an industry leader on sustainability issues. In particular Dow Jones recognised that adidas-Salomon has made significant progress in improving the social and environmental conditions in the factories which supplies its products.

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