Adidas Shoes Logo Zx Flux Predator Originals Gazelle Battle Pack Samba Pure Boost Photos Images: Adidas High Tops Adidas Shoes Logo Zx Flux Predator Originals Gazelle Battle Pack Samba Pure Boost Photos Images

Saturday, July 19, 2014

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Adidas High Tops Biography

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While adidas led the way in boot production in the 1950s and 1960s, the Herzogenaurach company was something of a latecomer to the sports clothing market.The traditional meeting at the Malente sports college to clothe the players before the 1962 FIFA World Cup™ in Chile was to prove a landmark event. At the time, the German national team were using sportswear supplied by Schwahn, whose tracksuit bottoms were fashionably wide in the leg though somewhat impractical for everyday training.This detail did not go unnoticed by Adolf Dassler, who was present to fit the players with his company’s boots. The adidas boss, famed for his creativity, was not satisfied with the trousers and asked the Schwahn representative Willi Seltenreich to supply him with some "tracksuits with three stripes down the side of the trousers and sleeves", specifically requesting that the trouser bottoms be ftight-fitting and not of the wide-legged variety".Seltenreich fulfilled the order, but since the design was already too late for the FIFA World Cup, the new tracksuits were first worn by Bayern Munich. Such was the success of the clothing that Schwahn became an exclusive manufacturer for adidas in 1964. A few years later, Adolf Dassler acquired the entire company and, from that moment on, adidas produced their own lines of clothing.

In the late 60s and early 70s, increasing problems with trademark counterfeiting prompted Dassler to develop a new logo. In 1972, the famous Trefoil logo was born that would go on to become the company’s official trademark, adorning every item of clothing.

After a period of increasing success for adidas products, the Franconian company launched its first leisure collection in 1974. Today, the world of sports clothing would be unimaginable without the famous three stripes. Since the 1974 FIFA World Cup, when Germany lifted the new Trophy for the first time, five world champions have toasted their success in adidas shirts. The Herzogenaurach company dressed the title-winning teams of Argentina in 1978 and 1986, Germany FR in 1990, and shared in French celebrations in 1998.1920 - Adi Dassler made his first shoes using the few materials available after the First World War in his workshop in Herzogenaurach near Nuremberg in Germany. The shoe made of canvas was a training shoe for runners and cost two reichsmarks. Adi Dassler followed three guiding principles in his development work: produce the best shoe for the requirements of the sport, protect the athlete from injury, and make the product durable.1925 - Adi Dassler develops the first special shoes for soccer and track & field. For the first time shoes with studs and spikes are introduced. He also constructs different shoes for the different distances and uses state-of-the-art materials to achieve a saving in weight.

1928 - Adi Dassler's shoes are worn at the Olympic Games for the first time. Adi Dassler takes care of "his" athletes in Amsterdam and strives to optimize the respective shoes, working closely with athletes. Adi Dassler produces the "Waitzer", the first track shoes for an Olympic athlete.

1931 - Adi Dassler makes his first tennis shoes.

1932 - Los Angeles - Arthur Jonath places third in the 100 meters, becoming the first athlete to win a medal in shoes made by Adi Dassler.

1936 - Berlin - Jesse Owens wins four GOLD medals wearing shoes that boast specially positioned spikes and a low-cut upper. He sets new bests in almost all of the twelve events in which he competes. The black US-American is the most successful athlete in Berlin.

1937 - Adi Dassler's range now comprises 30 different shoes for a total of eleven sports.

1938 - Adi bought a second production facility in the center of Herzogenaurach

1946 - The first Adi Dassler sports shoes produced after the war are made using canvas and rubber from American fuel tanks.

1947 - Birth of the Salomon brand: a French family sets up an atelier in Annecy where they produce skis1948 - Adi Dassler starts up production again, with 47 workers. Adi Dassler first introduced adidas as a company name (named after its founder: 'Adi' from Adolf and 'Das' from Dassler).The three stripes were originally developed as a way to stabilize the midfoot, but soon became synonymous with the Adidas brand.

1948 - Adi’s brother Rudolph Dassler split and formed his own company called Puma. Horst (Adi's son) split off from his parents and formed a rival company in France; Horst took over the parent company in 1985.

1949 - adidas is registered as a company along with registered the Three Stripes logo as an adidas trademark. Adi Dassler focuses his efforts on new soccer shoes. He produces his first shoes with moulded rubber studs.

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